ROOM 2 - Grabbing the consumer’s attention isn’t enough; you have to keep that attention for at least a few seconds.
Like it or not, social media has greatly impacted how we consume music. On this panel, some of the industry's leading social media professionals discuss where it's headed and examine how to devise new strategies to use it to your advantage.
Reiss De Bruin
Jenny McHale (Rising Digital)
Negla Abdela (Ministry of Sound Recordings)
Marcus O'Sullivan (Circulate)
Robert Masterson (Mustard Media)
Robbie Murch (Identification of Music)
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