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LMC20 ACCELERATOR

Fabric London

THE LMC20 ACCELERATOR

LMC20's Accelerator program offers rising electronic music artists and producers a valuable opportunity to supercharge their careers by gaining access to an array of next level solutions to help them to reach new audiences, connect with labels and explore the music technology space so that they can expand their careers.

The LMC20 Accelerator empowers artists to engage with top A&R professionals, play shows, build relationships with brands and secure and confirm releases on a hand picked selection of partnered labels including Axwell's
Axtone imprint.

The opportunity to participate in the Accelerator program is available to any serious electronic music artist from anywhere in the world and aims to foster the creation of amazing new music on a global scale.

The LMC20 Accelerator is presented in partnership with a community of profile brand partners who contribute to program content including Red Bull Radio.

RELEASE

LMC20 will offer Accelerator participants the opportunity to pitch their music directly to a hand-picked selection of 30 of the world’s best indie labels. Intending artists apply to participate and are reviewed by our team based on the caliber of their music and the depth of their published repertoire.

Labels are then given the opportunity to make offers for any record(s) that they want to release with a comprehensive marketing and PR solution provided by LMC to help power releases.

5 winning artists will receive a supported single release via one of our partnered labels, with a comprehensive promotional and marketing package provided by LMC partners to support each release.

PROMOTE

The top 50 highest ranked artists (the LMC50) will be highlighted as part of a focused PR campaign in an effort to promote their music and generate interest from new fans and journalists .

5 winning artists will receive a comprehensive PR and media campaign via Red Bull Radio Mixmag and Jukebox PR.

Each of the 5 winning artists will receive a supported release package, LMC’s Accelerator partners will provide a wide range of free of charge marketing, PR, distribution, rights admin and promotion to support the release of a single via one of our partnered labels.





PLAY

5 winning artists will be chosen from the top 50 cohort by panel of judges, with winners announced at the LMC Awards ceremony.

1 of our 5 winning artists artists will be given the opportunity to play a set on Mixmag’s ‘Lab’ streaming channel, live from Fabric London.

Each of the top 50 highest ranked artists (the LMC Final 50) will be offered the opportunity to play a set from the main room at Fabric London.

An array of other performance opportunities will be made available to the to the LMC Final 50 at events included in the LMC Festival prorgram.



ACCELERATE NOW

SUPERCHARGE YOUR CAREER WITH LMC20
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ACCELERATOR PROCESS

STAGE 1 (ENTRANTS)

Entries open on 24th of November. Any electronic music artist, producer or DJ can enter by uploading 1 original, unreleased record and creating an account on the LMC Community Platform. After joining the LMC Community, artists may then submit their recording via the Accelerator submission page (https://www.londonmusicconference.org/play). The submission of recordings to the Accelerator program is subject to LMC's standard terms and conditions (see below). Artists may be from anywhere in the world, however must meet the following criteria;

PUBLISHED WORK

Entrants must have published at least 8 complete, original records from an electronic music genre (including hip hop and grime) in the last 18 months, with 4 of those records having been published in the last 6 months on Spotify, Youtube, Soundcloud or their own website.

LIVE PERFORMANCE

Entrants must have performed at least 1 show (live or DJ) that has been advertised online at a club venue or festival in the last 12 months.

SOUND QUALITY

Entrant's published work must exhibit a professional standard of mixing, sound design and sound quality.

MUST BE UNRELEASED

Records entered to the Accelerator MUST be unreleased and unpublished. This includes publication on streaming platforms like Youtube and Spotify.

BENEFITS

ENTRANTS
JOIN LONDON'S FASTEST GROWING ELECTRONIC MUSIC ARTIST COMMUNITY
GET ACCESS TO THE LMC ARTIST COMMUNITY NETWORK
APPLY TO ENTER THE LMC20 ACCELERATOR

STAGE 2 (TOP 250)

On the 16th of December the 250 best entries received as judged by the LMC20 curatorial team will be uploaded to the LMC20 web site.

Each Artist will have her or his own, individual page created on the LMC20 web site, and artists may add extra records and content to their pages if they wish to.

Artist's pages on the LMC20 web site will be used by labels, media outlets, managers, agencies and promoters to scout for new talent and identify new releases.

The top 250 artists will gain direct access to the community of 30 independent record labels who will participate in the Accelerator, and will be able to present their records for consideration for release on those labels. The top 250 will also be able to arrange speed networking meetings with label rep.s by purchasing a discount delegate pass.

The top 250 will also benefit from being included in a PR campaign to promote the announcement of the top 250 via our PR agency Jukebox PR.

The top 250 will also be offered free tickets to certain events within the LMC Conference schedule including networking events and mixers.

Following the announcement of the top 250, members of the public will be able to vote for each artist by registering a vote on an artist's LMC20 page.

Public votes influence whether or not artists make it through to the next round of the Accelerator, and artists are encouraged to ask their fans to vote for them.

BENEFITS

TOP 250
BENEFIT FROM LISTING ON THE LMC MUSIC DISCOVERY PLATFORM, EXPOSE YOUR MUSIC TO THOUSANDS OF NEW FANS AND TOP INDUSTRY PRO'S
ACCESS THE EXCLUSIVE ARTURIA PRODUCTION COMPETITION AND WIN PRIZES
HAVE YOUR TRACKS CONSIDERED FOR RELEASE AND REVIEWED BY THE WORLD'S TOP LABELS

STAGE 3 (FINAL 50)

Following the tallying of public votes as well as careful analysis of the records submitted by 30 partnered record labels participating in the conference, a final 50 artists are chosen to continue through to the final stage of the Accelerator.

This final group of artists is referred to as the LMC Final 50.

The Final 50 are (all) offered the opportunity to play a DJ (or live) set from the main room at Fabric London during the conference.

They all receive free delegate passes to the conference, and free tickets to the events in the LMC Festival program of late nights events and parties.

They also receive an invitation to the LMC Awards Ceremony at Fabric London on the 30th of January and may also receive offers for paid performances at industry events and club nights included in LMC20's Festival program.

The final 5 winners of the Accelerator are announced at the LMC Awards, and each winner is presented with a trophy and a prize pack containing a range of great prizes from LMC's partners.

Each winning artist also receives a sponsored single release through one of our partner labels as well as comprehensive press and PR campaign to promote their single via our media partners including Red Bull Radio, Jukebox PR and Mixmag.

BENEFITS

FINAL 50
ALL FINAL 50 ARTISTS PLAY A SET FROM FABRIC AND ARE FEATURED IN LMC'S OFFICIAL LIVE STREAM
ALL FINAL 50 ARTISTS ARE INVITED TO THE (INVITE ONLY) LMC AWARDS CEREMONY AND GET FREE DELEGATE PASSES TO LMC20 VALUED AT £145 EACH
ACCESS EXTENSIVE OPPORTUNITIES FOR PR AND MARKETING VIA LMC'S MEDIA PARTNERS
5 WINNERS RELEASE A SPONSORED SINGLE ON ONE OF LMC'S LABEL PARTNERS AND TAKE HOME OVER £1500 IN MUSIC GEAR AND PRIZES
1 WINNER PLAYS A SET ON MIXMAG LAB, BROADCAST LIVE FROM FABRIC

APPLY NOW

THIS IS LONDON'S ELECTRONIC MUSIC CULTURE PLATFORM
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SCHEDULE

24.11
Call for entries goes out via our partnered media channels (Mixmag, Red Bull Radio, Jukebox PR). Any professional or aspirant professional electronic music artists from anywhere in the world may apply by creating an account on our community platform and uploading at least 1 unreleased recording to the LMC community platform.
CALL FOR ENTRIES
COHORT MEMBERS ANNOUNCED
16.12
From the initial round of entries 250 artists are selected to form the LMC20 Cohort Community, each artist’s profile is listed on the public side of the LMC web site and community platform allowing fans to listen and discover and new music
LMC FINAL 50 REVEALED
13.01
The final list of 50 top rated artists are announced and PR campaign to promote them begins, opportunities for sync and performance are made available via LMC’s partner organisations.
WINNERS REVEALED
30.01
The final list of 5 winners is announced at the LMC Awards Ceremony held at Fabric London. The LMC Final 50 play live streamed sets from Fabric London.
SINGLES RELEASED
02.03
       1 single from each of the 5 winning artists is released via our partner labels accompanied by PR and paid advertising campaigns provided by LMC.
£99

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Join the electronic music industry's leading lights for 3 days of next level engagement at Fabric London and Tileyard

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77A Charterhouse St, Farringdon, London EC1M 6HJ, United Kingdom

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